When Scripps acquired the Stitcher app, Midroll advertising, and the Earwolf comedy network, their goal was to establish an audio industry leader for the podcast era. They came to us for brand strategy and design. We created the Stitcher Media brand architecture with new art direction that pulls together a unified story. Our logo design represents a chorus of voices reflecting the content and culture of the company. Our brand system extends across the company’s website, social channels and the highly popular listening app. Upon relaunching the brand, Stitcher called on us to develop a comprehensive out of home and digital campaign. We’ve continued to advise on brand strategy and consumer engagement.